Network Marketing Business School

Good Network Marketing Article – Learn how to write one.

– By Gary Webb

When trying to write a good network marketing article to be published on the internet there are essential 2 things you need to take into consideration. Firstly the content of the article and secondly the way in which it is written such that it gets maximum exposure. This article will teach you hints and tips to consider when writing your article such that the editors at Network Marketing Business School can help you to gain maximum exposure on the internet.

What should you write about?

Typically article readers are looking to learn from other peoples experiences (ie what has worked and what hasn’t). When writing you articles you should consider the end reader, and think about how you can help them (as opposed to how they can help you). Network Marketing Business School in the coming months will publish results of the most popular read articles to give people an idea of what visitors are looking for, in the mean time you should look to write articles that can teach others to learn from your experiences.

How to write a good mlm articles such that they are found on the internet.

The internet basically serves 2 purposes. It is an excellent medium for communication and secondly it is a good way to satisfy ones quest for knowledge. The primary role of the search engines (google, yahoo etc) is to be able to connect internet searches with quality information (content) that can help to satisfy their searching needs. This is not an easy task, as there are 100’s of millions of websites on the internet competing for the search engines to deliver them as the most appropriate content. If for example you were to do a Google search for “network marketing”, you will find that there are over 50 million competing websites. So how do get your good network marketing article towards the front of the list? Let’s review.

Whilst the exact formula that Google uses is a mystery that only a few people in the world would have the pleasure of knowing, Google does go out of its way to share some of its secrets. In particular it suggests that there are 2 things you should consider when publishing an article to help it be found by the search engines.

  • On-page criteria
  • Off-page criteria

In this article we’ll teach you how to meet the on-page criteria (such that it is found) and then after you have submitted you article we’ll look at the 2nd half of the equation and how you can promote your article to meet the off page criteria, such that it ranks higher in the search engines.

Meeting the On-Page Criteria.

Learning to write your article such that it meets the on page criteria of the search engines can help your article to stand out in the crowd and more easily found by searches. The following on-page criteria should be considered when trying to write a good network marketing article.

Keywords / key phrases
Keywords and or key phrases are hints that web-editors publish with your article that will help to tell the search engines what your article is about. Learning to use keywords/phrases to your advantage is arguable the single most important thing you can do when writing your network marketing article. For this reason when you submit your articles to us, we will also ask that you submit a few keywords/ key phrases that we can use to help the search engines find your article.

You should aim to come up with 2-4 specific keywords or key phrases that are relevant to your article. Specific keywords/ phrases are much better than broader terms. For example when writing this article we used the following key phrases “good network marketing article, network marketing article, good mlm article”, we could have used the key phrase “network marketing” but this term would be too broad and not really relevant to the article and therefore it’s best to leave it out. It is also a good idea to not make your key phrases too long (ideally 4 words or less). If you need to shorten your key phrase try substituting ‘network marketing’ for ‘mlm’.

Incidentally you do not have to include the term ‘network marketing’ as one or part of your key phrases. If for example your article was about how to design a lead generation system, your key phrase might include “lead generation system, lead generation, lead system”. I think you get the general idea.

Now that you have determined your keywords, it is important that you have them scattered throughout your article. As a starting point you should always include your main keyword/phrase in your article’s title. Another good rule of thumb is to try and have at least one keyword / phrase for every 100 words of your article. For example this article has approx. 1000 words and therefore I have tried to include the key phrase "good network marketing article" about 10 times throughout the body of the article. This doesn’t have to be exact, but essentially the longer the article the more times you should aim to use your main key phrase. In particular it’s good if can include your main keyword/phrase in the first sentence of your article. Additionally you should also try to use your other keywords or key phrase at least once through the article body.

Headline (article title)
Your headline should be a brief summarising title, that should entice your readers to want to learn more. Naturally it should include your main keyword/phrase. Some other words you might like to add to your headline include “How to, guide, best, free” as these words are often used by web surfers when looking for information on the internet.

Description
The description of your article is again something that web-editors submit to the search engines that helps to summarise what your article is about. It should be no longer than 2 lines of writing and should include your main keyword. The description is also the summary text that search engines will publish on their results page and therefore your description should be written as a teaser for readers to want to find out more.

Putting all this together, if you were to find this article using one of the search engines, it would most probably look like this on the search engines results page:

How to write a good network marketing article. (title)
Learn how to write a good network marketing article such that it is easily found by the search engines and you can generate leads from it. (description)

Note that the main key phrase is used in both the title as well as the description.

Article body
There is no exact word limit for your articles but as a general rule between 500 – 1000 words is a good guide. You do not want it to be too short that your article is penalised by the search engines (for lack of content) or too long that the reader will lose interest and click back before they get a chance to go to your website or view your contact details.

Whilst meeting the above on-page criteria can help your article to be listed in the search engines, it is important that you always write to please your reader first. Using the above mentioned criteria to optimise your article for the search engines should always come secondary.

In summary this article has help to highlight some basic hints to consider when writing a good network marketing article. Once you have submitted your good network marketing article to Network Marketing Business School we will then teach you how to meet the off page criteria (very important) to ensure your article receives lots of visitors.

Happy Writing!


About the Author

This article was written by Gary Webb one of the web-editors for Network Marketing Business School, should you wish to contact him regarding the contents please do so through the contact us page.

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